Home
Services
New Product Development
Patent Development
Entrepreneurship Development
Brands
Portfolio
Business Growth Strategy
About Us
Contact Us
Home
Services
New Product Development
Patent Development
Entrepreneurship Development
Brands
Portfolio
Business Growth Strategy
About Us
Contact Us
Business Growth Strategy Questionnaire
Business Growth Strategy Questionnaire
lentarex
2017-09-28T15:55:17+00:00
Business Growth Strategy Questionnaire
Name of Organization:
*
Years in Operation:
Principal Contact:
Phone number:
*
1. Number of employees? (Tick the appropriate box beside the numbers)
>5
5 - 10
10 - 25
25 - 50
50 - 100
100+
2. What was your revenue in last financial year? (Tick the appropriate box beside the numbers)
>N1m
N1m – N5m
N5m – N10m
N10 m – N25m
N25m – N50m
N50m+
3. What is your type of business?
Manufacturing
Wholesale
service
4. What is your type of business ownership?
Sole proprietorship
Partnership
Registered Company
5. What industry does your business belong to? Describe why your business fits within this industry?
6. Do your employees have the requisite training to carry out their job functions?
7. Do you have a business model? Describe your business model in 1- 2 sentences.
8. What is the key to the success of your business model? (In 1 -2 sentences)
9. How well do you understand your customers? (Tick an appropriate box)
Not at all (0)
1
2
3
4
Very Well (5)
10. How many customer segments do you have? (Groups of customers that your product or service is targeting)
11. What are your primary Revenue Streams? (What brings in the money?)
12. What are the activities that create value in your business?
13. How important are partnerships to the delivery of your business model?
Very Low (0)
1
2
3
4
Very High (5)
14. What is the profit Margin of your business? (Tick the appropriate box beside the numbers)
0 – 5 %
5 – 10%
10 – 15%
15 – 25%
25 – 40%
>40%
15. Thinking about your business, rate the degree to which each of the following create value for your organization.
A, Introducing new product and service to the market.
Low Value (1)
2
3
4
5
6
7
8
9
High Value (10)
B. Understanding customer segments and identifying their needs.
Low Value (1)
2
3
4
5
6
7
8
9
High Value (10)
16. Select the channels you use to engage your customers from the options below.
A, Digital Channels
Email
Website
Facebook
Instagram
Twitter
Whatsapp
SMS Text
B, Physical Channels
Brick & Mortar
Billboard
Newspaper
TV
Radio
Events & Exhibitions
Word of Mouth
C, Other Channels
17. How would you rate your organization in terms of the value created for each of the following groups? (Chose a number from 0 to 5 and write it after each topic below to indicate your answer to the question)
A, Customers
B, Organization (employees, volunteers, others directly involved)
C, Organizational Ecosystem (suppliers, communities, partners)
D, Society & Environment
18. How important are each of the following forms of capital to your business? (Chose a number from 0 to 5, and write it after each topic below to indicate your answer to the question)
A, Man-Made / Manufactured Capital (Tools, machine and buildings)
B, Financial Capital (Cash)
C, Social and Relationship Capital (Communities, businesses, trade unions, schools
D, Human Capital (Skills and Experience)
E, Natural Capital (Resources –Renewable and non-Renewable, Environmental considerations)
19. Are you willing to find Investors that will provide the funds to grow or scale your business?
20. Do you have an exit strategy for your business?
21, Are you happy with the current performance of your business?
22. What is/are the biggest challenge(s) you are currently facing in your business?
Tell us about one organization that has inspired you as a business owner.
